We're pleased to open our
2023 Direct Selling Benchmarking Study
We're pleased to open our
2023 Direct Selling Benchmarking Study
We're pleased to open our
2023 Direct Selling Benchmarking Study
We're pleased to open our
2023 Direct Selling Benchmarking Study
Hepfer & Associates uniquely combines top tier/big-four caliber Strategy & Operations consulting with unmatched depth of experience in the Direct Selling industry. By focusing on the unique dynamics of the channel and their implications throughout the value chain, H&A helps Direct Selling executives confront their toughest issues with innovative strategies and effective execution plans.
Our teams drive profitable growth and operational efficiency by aligning our clients’ Product Offerings, Compensation, Business Methods, and back office platform to empower growth and profitability.
From startups to mature, global enterprises, our work across Strategy, Sales/Opportunity Marketing, Product Marketing, Supply Chain/Operations, and Information Technology has helped leading direct selling companies deliver excellent growth and solid profitability.
• Experience: We have more than 35 years of experience working in the direct selling/multi-level marketing industry. Our senior people have led global initiatives with the largest direct selling/MLM companies in the world and many of our people have actually had MLM businesses, built downlines, and led field training.
• Focus on getting results: We develop implementable plans. In fact, more than 90% of our clients engage us to implement plans we have helped them develop. We get results. Three quarters of our work in the last two years has been for clients we have worked for before.
Success in today's business environment requires more than excitement in the field. Getting people excited is important - but helping them achieve more without working harder requires that you help them work smarter. We have used analytics-based approaches to help clients of all sizes drive measureable improvements in Customer and Distributor recruiting, retention, engagement and productivity.
Since 2010, the annual HEPFER & ASSOCIATES North American Direct Selling benchmarking study has provided the only accurate, data-based assessment available to North American companies. This study, the only one of its kind, processes fifteen months of raw data from participating companies and outputs fact-based benchmarking data across multiple dimensions.
We use a proprietary analytics engine to process monthly transaction data from participating companies, allowing us to generate truly comparable information across companies with widely different systems and data structures. We use standard, simplified measures of activation and engagement based on historical purchasing and sponsoring activity – and apply those measures consistently across data from all participants.